The Untold Truth Of Starbucks Cold Brew

Is cold brew coffee just another way for Starbucks to get you to part with your hard earned cash, or is there really something something special about it? Here’s what makes this slow-brewed cold coffee variety stand out from the rest of the Starbucks menu.

If you’re already overwhelmed by all of the options on the Starbucks menu, you may be wondering whether or not the world really needs another coffee drink to choose from. You may also be wondering just what makes cold brew different from any of the other cold coffee drinks already available.

For starters, iced coffee and cold brew are made with entirely different brewing processes. Iced coffee is essentially hot coffee brewed at twice the strength and served over ice. In order to make a batch of cold brew, Starbucks adds its blend of coffee grounds to cool, filtered water and steeps them for 20 hours. Starbucks describes the flavor of cold brew as having, quote, “the right balance of sweetness with citrusy and chocolate notes.”

In case you’re wondering, those iced espresso beverages don’t use cold brew coffee, either. They’re made by pouring espresso shots over cold milk or water and ice. Cold brew is something completely different, and now you know!

If you thought Starbucks’ 20-hour cold brew steeping process was intense, Starbucks Nitro Cold Brew takes things to the next level. The drink puts a twist on the coffee chain’s traditional cold brew coffee by infusing it with nitrogen bubbles. Nitro Cold Brew comes out cold, so you won’t need ice. It also comes out with a foamy top — much like beer — so you can forget the milk, sugar, and straw.

The drink has built quite a following, with the Nitro Brew with Cascara Cold Foam holding the top spot in a Thillist ranking of all the drinks on the Starbucks menu.

But if you’re the kind of person who needs to have your coffee supersized, you’re in for a disappointment. Starbucks Nitro Cold Brew is served in tall and grande sizes only. But there’s a good reason for that: the drink is not available in venti because serving it in that size would cause the drink to lose the frothiness and bubbles that make it special.

Watch the video to learn the untold truth of Starbucks cold brew!

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Cold brew vs. iced coffee | 0:14
Nitro cold brew is another level | 1:07
Cold brew’s flavor | 1:57
There are health benefits | 2:46
Pumpkin cold brew? | 3:46
What about the caffeine? | 4:34